The Sprite Corner
A bodega themed, summer pop-up venue in lower Manhattan. Taking cues from classic New York corner stores, we created an authentic experience that opened up to a live event space.
SET - 2015
Coca-Cola - Sprite | New York, NY
Fabrication, Art Direction and Design in collaboration with Wieden + Kennedy
Design Team: Joel Colley, Emily Watanabe, Israel Kandarian, Executive Creative Director
In collaboration with Wieden + Kennedy responsibilities included design fabrication of the exterior of the bodega: the signage, awning, posters, window decals and neon.